FORMATION OF MARKETING STRATEGIES FOR ENTERPRISES IN THE PLANT PROTECTION PRODUCTS MARKET WITHIN THE CONTEXT OF INNOVATIVE DEVELOPMENT OF THE AGRICULTURAL SECTOR. INNOVATIVE ECONOMY, [S. l.], n. 3, p. 202–208, 2026. DOI: 10.37332/. Disponível em: https://inneco.org/index.php/innecoen/article/view/1878. Acesso em: 29 sep. 2026.