ASSESSMENT OF THE FACTORS OF MICRO- AND MACRO-MARKETING ENVIRONMENT OF THE FIRM ACTIVITY IN THE MARKET. INNOVATIVE ECONOMY, [S. l.], n. 3-4, p. 112–117, 2021. DOI: 10.37332/2309-1533.2021.3-4.16. Disponível em: https://inneco.org/index.php/innecoen/article/view/802. Acesso em: 29 sep. 2025.