METHODICAL ASPECTS OF EVALUATING THE COST OF CROWDFUNDING CAPITAL
DOI:
https://doi.org/10.37332/2309-1533.2019.5-6.12Keywords:
Key words, crowdfunding, crowdfunding capital, cost of crowdfunding capital, innovation, financing.Abstract
Kuts L.L. METHODICAL ASPECTS OF EVALUATING THE COST OF CROWDFUNDING CAPITALPurpose. The purpose of the article is to explore the possibilities of different models of crowdfunding in the formation of equity or loan capital to finance the projects of companies, to develop methodological aspects of the evaluation of the benefits of crowdfunding in comparison with alternative sources of financing.
Methodology of research. General scientific and special methods are used in the research, in particular: analysis and synthesis, theoretical generalization, abstract and logical - in the study of the spectrum of modern sources of capital and their value in financing projects with the implementation of innovative - crowdfunding; the contribution of various crowdfunding models to the formation of equity or debt capital to finance company projects; systematizing the types of costs associated with crowdfunding; economics and mathematics - when developing methods of estimating the cost of crowdfunding capital for different models of crowdfunding.
Findings. Possibilities of different models of crowdfunding in formation of equity or loan capital of companies along with traditional sources of capital are investigated. Methods for estimating the cost of attracting different types of crowdfunding capital are proposed based on a modification of the methods of calculating the cost of relevant traditional sources of capital, which will help more rational use of crowdfunding when financing companies' projects.
Originality. The possibilities of different models of crowdfunding in formation of equity or loan capital for financing of projects of companies are substantiated. The spectrum of costs of companies for crowdfunding is systematized, which serves as a basis for methods of calculating its value as a source of capital. Methods for calculating the cost of crowdfunding capital in terms of its various models are proposed.
Practical value. The findings of the study are aimed at solving the problem of managing the crowdfunding capital of project developers and will facilitate informed making decision in this area. They can be used to manage project funding at different levels.
Key words: crowdfunding; crowdfunding capital; cost of crowdfunding capital; innovation; financing.
References
Blank, I.A. (2008), Upravlenie formirovaniem kapitala [Capital formation management], Omega-L, Moscow, Russia, 512 p.
Kuts, L.L. (2012), Kapital pidpryiemstva: formuvannia ta vykorystannia [Enterprise capital: formation and use], lecture notes, TNEU, Ternopil, Ukraine, 114 p., available at: http://dspace.tneu.edu.ua/handle/316497/8053 (access date July 18, 2019).
Kuts, L.L. (2016), “Crowdfunding as an innovative way to accumulate investment resources”, Stalyi rozvytok ekonomiky, no. 2 [31], pp. 181-188.
Nekrasova, T.P. and Shumeyko, E.V. (2017), “Economic estimation of crowdfunding as a type of fund raising”, Nauchno-tekhnicheskie vedomosti SPbGPU. Ekonomika, Vol. 10, no. 5, pp. 114-124.
Otlivanskaia, G.A. (2017), “Theoretical aspects of crowdfunding as applied to an enterprise”, Ekonomika ta derzhava, no. 11, pp. 39-43.
Rubanov, P.M. (2017), “Online alternative finance for small entrepreneurship: cross-country analysis”, Intelekt XXI, no. 5, pp. 89-95.
2015CF – Crowdfunding Industry Report, available at: http://crowdsourcing.org/editorial/globalcrowdfunding-market-to-reach-344b-in-2015-predicts-massolutions-2015cf-industry-report/45376 (access date July 18, 2019).
Crowdfunding Industry Statistics 2015–2016, available at: http://crowdexpert.com/crowdfundingindustry-statistics/ (access date July 18, 2019).
Gerber, E.M., Hui, J.S. and Kuo, P.Y. (2012), “Crowdfunding: Why people are motivated to post and fund projects on crowdfunding platforms”, Proceedings of the International Workshop on Design, Influence, and Social Technologies: Techniques, Impacts and Ethics Proceedings of the International Workshop on Design, available at: https://pdfs.semanticscholar.org/c1e2/a1068f0af1c3120c62be5943340518860ecb.pdf (access date July 18, 2019).
Schwienbacher, Armin (2015), “Entrepreneurial Risk-Taking in Crowdfunding Campaigns”, available at: http://dx.doi.org/10.2139/ssrn.2506355 (access date July 18, 2019).
Motylska-Kuzma, A. (2015), “The cost of crowdfunding capital”, available at: https://www.researchgate.net/publication/309014611_THE_COST_OF_CROWDFUNDING_CAPITAL (access date July 18, 2019).
Downloads
Published
Issue
Section
License
Open-access articles (open-access journals)
Authors whose articles are published in open-access retain all rights to the content of the articles.
Open access articles are committed to be published under Creative Commons Attribution (CC BY) 4.0. This license allows others to distribute, edit, correct and build upon your work, even commercially, as long as they indicate your authorship. Detailed information at Creative Commons site: https://creativecommons.org/licenses/by/4.0/
Permissions for open-access journals
If the article is published in open-access under CC BY 4.0 or CC BY-NC 4.0 (which was possible till the 15th of December, 2018) licenses, users may reproduce it in accordance with their terms.
Additionally, if the article had been published under CC BY-NC 4.0 (this license authorizes others to download your works and share them with others as long as they indicate your authorship, but they can’t use them commercially in any case.), the use for the following commercial purposes requires permission:
– reproduction of content in a work or product intended for sale;
– reproduction in presentations, brochures or other marketing materials used for commercial purposes;
– distribution of the content to promote or market a person, product, course, service or organization;
– text and data mining for the purpose of creating a saleable product or product which benefits from promotional or advertising revenue;
– use of the content by a commercial entity or individual for the purposes of remuneration, directly or indirectly through sale, licensing, promotion or advertising;
– linking to the content (in an email, webpage, portable electronic device or otherwise) for the specific purpose of marketing or advertising a person, product, course, service or organization for commercial benefit.
For further details and permission requests, please contact.